--- title: Insights and News | WorkTech Advisory | Marilyn Pearson Hendricks description: Marilyn Pearson Hendricks has dedicated her career to advancing innovative approaches to people management, at scale, used by the leading organizations across the globe. Her 30+ years of industry experience lies at the intersection of HR, business transformation supported by technology, and global go-to-market for solution providers. --- [![Worktech Advisory](https://www.worktechadvisory.com/hubfs/WorkTech-Advisory-Logo-FC-1.svg "Worktech Advisory")](https://www.worktechadvisory.com) - [Advisory Solutions](https://www.worktechadvisory.com/solutions) - [About Us](https://www.worktechadvisory.com/about-us) - [Resources](https://www.worktechadvisory.com/resources) - [Client Success](https://www.worktechadvisory.com/client-success) - [Our Ecosystem](https://www.worktechadvisory.com/ecosystem) - [WorkTech Scaling Series](https://www.worktechadvisory.com/worktech-scaling-series) - [Insights and News](https://www.worktechadvisory.com/insights-and-news) - [WorkTech Advisory Events](https://www.worktechadvisory.com/worktech-advisory-events) - [2026 Industry Events](https://www.worktechadvisory.com/industry-events-2026-0) - [2027 Industry Events](https://www.worktechadvisory.com/2027-industry-events-worktech-advisory) - [Contact Us](https://www.worktechadvisory.com/contact-us) # Insights & News The knowledge hub at WorkTech Advisory grants you entry to our most recent blogs, webinars, videos, updates and discussions on work and HR technology trends. Browse by All Webinar April 2025 News & Updates Panel Discussion This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. Posts by ## Marilyn Pearson Hendricks Marilyn Pearson Hendricks has dedicated her career to advancing innovative approaches to people management, at scale, used by the leading organizations across the globe. Her 30+ years of industry experience lies at the intersection of HR, business transformation supported by technology, and global go-to-market for solution providers. [Follow me on my website](https://www.worktechadvisory.com) [Follow me on LinkedIn](https://www.linkedin.com/in/marilynpearsonhendricks/) [![financial-prep-101-founder-guide-investor-inquiries](https://www.worktechadvisory.com/hubfs/financial-prep-101-founder-guide-investor-inquiries.png)](https://www.worktechadvisory.com/insights-and-news/financial-prep-101-founder-guide-investor-inquiries) ### [Financial Prep 101: How to Ace Any Investor Inquiry](https://www.worktechadvisory.com/insights-and-news/financial-prep-101-founder-guide-investor-inquiries) July 2025 ###### [![Image of Marilyn Pearson Hendricks](https://app.hubspot.com/settings/avatar/afffc63f8506571b4fece5fc795be842) Marilyn Pearson Hendricks](https://www.worktechadvisory.com/insights-and-news/author/marilyn-pearson-hendricks) [Webinar](https://www.worktechadvisory.com/insights-and-news/tag/webinar) Need capital, *or just peace of mind*, when investors dig into your books? In this post, I share WorkTech Advisory’s proven framework so you can walk into any diligence call confident, calm, and ready. [Read More](https://www.worktechadvisory.com/insights-and-news/financial-prep-101-founder-guide-investor-inquiries) [![power-of-community-for-work-hr-tech-founders](https://www.worktechadvisory.com/hubfs/power-of-community-for-work-hr-tech-founders.png)](https://www.worktechadvisory.com/insights-and-news/power-of-community-for-work-hr-tech-founders) ### [Fostering Growth Through Community: My View on LEHRN, ESA & UNLEASH America](https://www.worktechadvisory.com/insights-and-news/power-of-community-for-work-hr-tech-founders) March 2025 ###### [![Image of Marilyn Pearson Hendricks](https://app.hubspot.com/settings/avatar/afffc63f8506571b4fece5fc795be842) Marilyn Pearson Hendricks](https://www.worktechadvisory.com/insights-and-news/author/marilyn-pearson-hendricks) [April 2025](https://www.worktechadvisory.com/insights-and-news/tag/april-2025) Community can be one of your greatest assets as an HR or work tech founder. Engaging with the right networks allows you to gain real-world insights, spark valuable partnerships, and adapt quickly to market changes. [Read More](https://www.worktechadvisory.com/insights-and-news/power-of-community-for-work-hr-tech-founders) [![worktechadvisory-founder-insights-standing-out-crowded-market-strategies](https://www.worktechadvisory.com/hubfs/worktechadvisory-founder-insights-standing-out-crowded-market-strategies%20(1).png)](https://www.worktechadvisory.com/insights-and-news/founder-insights-standing-out-crowded-market-strategies) ### [Standing Out in a Crowded Market: Proven Strategies from a Recent Discussion](https://www.worktechadvisory.com/insights-and-news/founder-insights-standing-out-crowded-market-strategies) March 2025 ###### [![Image of Marilyn Pearson Hendricks](https://app.hubspot.com/settings/avatar/afffc63f8506571b4fece5fc795be842) Marilyn Pearson Hendricks](https://www.worktechadvisory.com/insights-and-news/author/marilyn-pearson-hendricks) [Webinar](https://www.worktechadvisory.com/insights-and-news/tag/webinar) This article outlines practical methods for making your company stand out in a crowded market. Drawing on a conversation with investment banker [Allen Born](https://www.linkedin.com/in/allenborn/), I explain why it’s critical to be crystal clear about your differentiators—beyond generic labels or buzzwords—and how that clarity can accelerate growth, guide buyer/investor interest, and reduce future regrets. [Read More](https://www.worktechadvisory.com/insights-and-news/founder-insights-standing-out-crowded-market-strategies) [![avoiding-founder-regret-sale-ready-business](https://www.worktechadvisory.com/hubfs/avoiding-founder-regret-sale-ready-business.png)](https://www.worktechadvisory.com/insights-and-news/avoiding-founder-regret-sale-ready-business) ### [Avoiding Founder Regret: Key Ways to Shape a Sale-Ready Business](https://www.worktechadvisory.com/insights-and-news/avoiding-founder-regret-sale-ready-business) February 2025 ###### [![Image of Marilyn Pearson Hendricks](https://app.hubspot.com/settings/avatar/afffc63f8506571b4fece5fc795be842) Marilyn Pearson Hendricks](https://www.worktechadvisory.com/insights-and-news/author/marilyn-pearson-hendricks) [Webinar](https://www.worktechadvisory.com/insights-and-news/tag/webinar) Embracing 11 fundamental steps before attempting a sale can help founders avoid major pitfalls. From building a strong competitive moat to managing a trustworthy leadership bench, each principle lays the groundwork for a smoother, more fulfilling exit. [Read More](https://www.worktechadvisory.com/insights-and-news/avoiding-founder-regret-sale-ready-business) [![get-real-value-worktech-industry-events](https://www.worktechadvisory.com/hubfs/get-real-value-worktech-industry-events.png)](https://www.worktechadvisory.com/insights-and-news/get-real-value-worktech-industry-events) ### [How to Get Real Value from Industry Events: WorkTech Advisory’s Perspective](https://www.worktechadvisory.com/insights-and-news/get-real-value-worktech-industry-events) January 2025 ###### [![Image of Marilyn Pearson Hendricks](https://app.hubspot.com/settings/avatar/afffc63f8506571b4fece5fc795be842) Marilyn Pearson Hendricks](https://www.worktechadvisory.com/insights-and-news/author/marilyn-pearson-hendricks) [News & Updates](https://www.worktechadvisory.com/insights-and-news/tag/news-updates) Wondering how to get real value from industry conferences? In this post, we share practical insights on choosing which events to attend or sponsor, avoiding common mistakes, and making the most of each opportunity to connect with the right buyers. It’s not just about quick wins—it’s about building long-term relationships. Check out our 2025 Event Calendar to see where we’ll be and start planning your strategy today. [Read More](https://www.worktechadvisory.com/insights-and-news/get-real-value-worktech-industry-events) [![WorkTech-Advisory-Logo-White-1](https://www.worktechadvisory.com/hubfs/WorkTech-Advisory-Logo-White-1.svg "WorkTech-Advisory-Logo-White-1")](https://www.worktechadvisory.com/) +1.612.940.7741 [info@worktechadvisory.com](mailto:info@worktechadvisory.com) [Follow us on LinkedIn](https://www.linkedin.com/company/worktech-advisory) [Follow us on Facebook](mailto:info@worktechadvisory.com) #### Advisory Solutions - [Growth Acceleration](https://www.worktechadvisory.com/solutions) - [Investment & Sale Readiness](https://www.worktechadvisory.com/solutions) - [Product & Proposition Pivot](https://www.worktechadvisory.com/solutions) - [Market Entry](https://www.worktechadvisory.com/solutions) #### About Us - [Our Passion & Mission](https://www.worktechadvisory.com/about-us) - [Our Team](https://www.worktechadvisory.com/about-us) - [What We Value](https://www.worktechadvisory.com/about-us) - [Our Strategic Alliances](https://www.worktechadvisory.com/about-us) #### Resources - [Client Success](https://www.worktechadvisory.com/client-success) - [Our Ecosystem](https://www.worktechadvisory.com/ecosystem) - [WorkTech Scaling Series](https://www.worktechadvisory.com/worktech-scaling-series) - [Insights and News](https://www.worktechadvisory.com/insights-and-news) - [WorkTech Advisory Events](https://www.worktechadvisory.com/worktech-advisory-events) - [2026 Industry Events](https://www.worktechadvisory.com/industry-events-2026-0) - [2027 Industry Events](https://www.worktechadvisory.com/2027-industry-events-worktech-advisory) #### Contact Us - [How can we help?](https://www.worktechadvisory.com/contact-us) ### Subscribe to our newsletter Copyright © WorkTech Advisory 2026. 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